AAFW RECOUTURE.
In a unique collaboration between Thread Together, #WeWearAustralian Designers and Afterpay, reCOUTURE reimagines the life of excess mens’ suits; recycling and repurposing the surplus into couture bespoke runway pieces.
I wrote the messaging for the AAFW reCOUTURE event activation. Telling the story behind each of the garments created by the stellar group of Australian designers (including Ginger & Smart, Bianca Spender, ESSE Studio, Mariam Seddiq and Jordan Gogos).
Project Date: May 2023.
Location: Carriageworks, Sydney.
Agency: Amplify.
Parter: Thread Together.